Moody’s rates GfK, loans B1

Moody's Investors Service said it assigned a first-time B1 corporate family rating and a B1-PD probability of default rating to GfK SE. Concurrently, Moody's assigned a B1 instrument rating to the €650 million senior secured term loan B due in 2028 and the €150 million senior secured revolving credit facility due in 2027.

"The B1 rating primarily reflects GfK's strong market position in market research and the supportive dynamics of the market research sector," said Ernesto Bisagno, a Moody's vice president, senior credit officer and lead analyst for GfK, in a press release. "However, the rating also factors in the smaller scale relative to other rated peers and the execution risk in rolling out its new client platform.”

Proceeds from the new financing will be used to refinance the company's indebtedness and pay transaction-related fees and expenses.

The outlook is stable.

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