S&P: Nielsen outlook stable

Standard & Poor's said it revised its outlook on the B corporate credit rating of Nielsen Co. BV to stable from negative due to the company's good operating performance and progress in its cost-cutting initiatives - although its discretionary cash flow remains weak.

The ratings continue to reflect the company's track record of frequent acquisitions that have deferred deleveraging, the continuing investment required to remain competitive in the evolving marketing information industry and ongoing customer pressure on prices and service levels that underpin the need for an efficient cost base, the agency said.

Nielsen's satisfactory business risk profile, which reflects its strong market positions in media measurement and retail marketing information, and significant recurring revenues partially offset these factors, S&P said.

© 2015 Prospect News.
All content on this website is protected by copyright law in the U.S. and elsewhere. For the use of the person downloading only.
Redistribution and copying are prohibited by law without written permission in advance from Prospect News.
Redistribution or copying includes e-mailing, printing multiple copies or any other form of reproduction.