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Published on 3/19/2015 in the Prospect News PIPE Daily.

Mobivity concludes $4.81 million units placement with $900,000 tranche

Units of one share, one quarter-share warrant sold via Emerging Growth

By Devika Patel

Knoxville, Tenn., March 19 – Mobivity Holdings Corp. raised $900,000 in the second and final tranche of a $4.81 million private placement of units on March 13, according to an 8-K filed Thursday with the Securities and Exchange Commission. The deal priced for $4 million on March 2, when the company raised $3.91 million in the initial tranche.

The company sold 4,805,000 units of one common share and one quarter-share warrant at $1.00 per unit. It sold 3,905,000 units in the first tranche and 900,000 units in the second tranche.

Each whole warrant is exercisable at $1.20 for five years. The strike price is a 7.14% premium to $1.12, the Feb. 27 closing share price.

The offering was conducted with 24 investors by agent Emerging Growth Equities, Ltd.

The technology provider is based in Chandler, Ariz.

Issuer:Mobivity Holdings Corp.
Issue:Units of one common share and one quarter-share warrant
Amount:$4,805,000
Units:4,805,000
Price:$1.00
Warrants:One quarter-share warrant per unit
Warrant expiration:Five years
Warrant strike price:$1.20
Agent:Emerging Growth Equities, Ltd.
Pricing date:March 2
Settlement dates:March 2 (for $3,905,000), March 13 (for $900,000)
Stock symbol:OTCBB: MFON
Stock price:$1.12 at close Feb. 27
Market capitalization:$27.21 million

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